About Cass

With over 13 years of experience in the industry, Cass has developed a deep understanding of what it takes to succeed in the competitive world of fashion marketing. Specializing in luxury and premium brands, Cass has a proven track record of delivering successful marketing campaigns via online and offline channels. Previous in-house experience sits with iconic British brands Radley London, Hunter Boots, Charlotte Olympia, AllSaints.

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Cass's expertise lies in creating a harmonious balance between brand and commerciality, packaged in a seamless customer journey both online and offline.

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Cass understands the importance of the consumer experience and consistently strategizes to find ways to increase engagement and extend brand loyalty. With a skill set that spans across art direction, content creation, influencer marketing, PR strategy, UGC campaigns, online user experience for offline activations, as well as organic and paid social media strategy, Cass is well-equipped to deliver exceptional results across performance and brand channels.

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As a consultant, Cass is committed to delivering a tailored approach to marketing that meets the unique needs of each client.

 

Cass's keen eye for detail and dedication to delivering results make her the perfect partner for any brand looking to elevate their marketing strategy.

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Cass is a passionate educator and is enjoying supplementing her freelance consultancy with part time lecturing in Content Creation and Online Marketing at SAE University, London.